PRO14 Rugby, The Times, Ireland Edition and The Sunday Times launch partnership

PRO14 Rugby,  The Times, Ireland Edition and The Sunday Times have launched their partnership ahead of the first ever Guinness PRO14 Final at Dublin’s Aviva Stadium on May 26, 2018. The Sunday Times and The Times, Ireland Edition will act as the official media partners for all six games in the Guinness PRO14 Final Series for 2018.

Fans of the Guinness PRO14 as well as readers and subscribers of The Sunday Times and The Times, Ireland Edition will benefit from exclusive offers, bespoke events and premium content as the anticipation intensifies ahead of this season’s showcase game at Aviva Stadium.

It is an historic season for the Guinness PRO14 after the Championship’s expansion into South Africa, which now sees the Toyota Cheetahs and the Southern Kings compete across hemispheres against teams from Italy, Ireland, Scotland and Wales.

With their world-class sports journalists and a stable of former international players and coaches available to provide insight and expert analysis, The Sunday Times and The Times, Ireland Edition will be able to provide their readers, subscribers and Guinness PRO14 fans with the best coverage in the run up to the Final on May 26.

From Monday to Saturday, The Times, Ireland Edition delivers sports news and opinions from their expert team which includes Ronan Early, Garry Doyle, Ewan McKenna and Enda McEvoy. The Sunday Times offers an in-depth and authoritative mix of sport from reporters such as Peter O’Reilly, Stephen Jones, Stuart Barnes and Denis Walsh.

Commercial and Marketing Director for PRO14 RugbyDermot Rigley, said: “The Times brand is known right across the world for its excellence and now that the Guinness PRO14 has become a truly global rugby Championship featuring some of the best players in game, it’s an ideal fit.”

“The excitement around the Guinness PRO14 has never been greater. The Championship is more competitive and unpredictable than ever, scoring is up, so too are attendances and viewership while our clubs are getting great results in European competition. On top of that, ticket sales for the Guinness PRO14 Final are really strong so we’re certainly the rugby tournament that has everyone talking and that will provide great content for readers and subscribers of The Sunday Times and The Times, Ireland Edition.”

General Manager with News Ireland, Oliver Keenaghan, also said: “We are particularly delighted to be working as media partners to the Guinness PRO14 Final Series for 2018. The Sunday Times and The Times, Ireland Edition are known for their high-quality reporting and analysis on a broad range of sports and rugby plays a central role in the sports’ pages of both newspapers. We look forward to some top-class games over the coming months.”

Sports Editor with The Times, Ireland Edition, Ronan Early, added: “The Times, Ireland Edition invests in high-quality rugby, reporting day after day. We complement this by employing the best columnists in the business, Donncha O’Callaghan and Eddie O’Sullivan. We see rugby as a priority and as such, we are delighted to work as media partners to the Guinness PRO14.”

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