Premiership Rugby expands reach of global audience

Premiership Rugby has confirmed a number of new overseas TV contracts that takes the 2021-22 Gallagher Premiership Rugby season to a global audience of more than 158 million households in 145 different territories.

Working with media rights agency, Pitch International the new contracts include an exciting new partnership in Australia with Stan, who are the home of rugby in the country. The Australian broadcaster already shows every match of the Super Rugby, The Rugby Championship, Bledisloe Cup, Currie Cup and now all 159 Gallagher Premiership Rugby matches of the 2021-22 season.

Mark Brittain, Chief Commercial Officer at Premiership Rugby said: “The high-octane style of Gallagher Premiership Rugby is popular across the globe and we are delighted to see it will be available in more than 150 million households this season.

“Last season was unforgettable, one of the best in our 25-year history with us breaking through the six-try per game barrier for the first time and we can’t wait to discover what the finale of the 2021-22 season will bring.”

The full list of overseas broadcasters for Gallagher Premiership Rugby are:

Asia (excluding Japan & China) – Premier Sports (Bangladesh, Bhutan, Brunei, Cambodia, Hong Kong, India, Indonesia, Laos, Macau, Malaysia, Maldives, Mongolia, Myanmar, Nepal, Pakistan, Philippines, Singapore, South Korea, Sri Lanka, Taiwan, Thailand, Vietnam)

Australia – Stan

Central America – ESPN Sur (Antarctica, Argentina, Ascension Islands, Belize, Bolivia, Brazil, Chile, Colombia, Costa Rica, Ecuador, El Salvador, French Guyana, Guatemala, Guyana, Honduras, Mexico, Nicaragua, Panama, Paraguay, Peru, Suriname, Uruguay, Venezuela)

Latin America (inc Brazil) and the Caribbean (Anguilla, Antigua, Aruba, Bahamas, Barbados, Barbuda, Bermuda, Bonaire, British Virgin Islands, Cayman Islands, Cuba, Curacao, Dominica, Dominican Republic, Grenada, Guadeloupe, Guyana, Haiti, Jamaica, Martinique, Montserrat, Saba, St. Barthelemy, St. Eustatius, St. Lucia, St. Maarten, St. Kitts/Nevis, St. Vincent and the Grenadines, Suriname, Trinidad & Tobago, Turks & Caicos)

Czech Republic & Slovakia – Nova

France – Sportall

Canada – Rogers Sportnet

Italy – Mola TV

Japan – Sports Partners

Malta – Go TV

Middle East (excluding Saudi Arabia) – Premier Sports

Netherlands – Ziggo

New Zealand – SKY New Zealand

Scandinavia and Baltics – NENT (Estonia, Latvia and Lithuania)

South Africa Region – Supersport (Angola, Benin, Botswana, Burkina Faso, Burundi, Cameroon, Cape Verde, Central African Republic, Chad, Comoros, Congo, Democratic Republic of Congo, Djibouti, Equatorial Guinea, Eritrea, Ethiopia, Gabon, Gambia, Ghana, Guinea, Guinea-Bissau, Ivory Coast, Kenya, Lesotho, Liberia, Madagascar, Malawi, Mali, Mauritania, Mauritius, Mayotte, Mozambique, Namibia, Niger, Nigeria, Reunion, Rwanda, Sao Tome & Principe, Senegal, Sierra Leone, Somalia, South Africa, South Sudan, Sudan, Swaziland, Tanzania, Togo, Uganda, Zambia, Zimbabwe)

Spain – Telefonica/Moviestar

USA – NBC Peacock

Source & Image: www.premiershiprugby.com